Master of Science in Business Analytics
Take Your Business Career to the Next Level with Analytics
What if you could start with an actual business problem, some obstacle to your company’s success, and come up with a viable solution? What if the way you solved it was repeatable? What if you could learn a method for gathering data, analyzing relevant information, sorting out actionable intelligence, visualizing the outcomes and then presenting your findings to decision-makers to help take your company—and your career—to the next level?
Turn those what ifs into reality. Give your business career the boost you’ve been looking for with 100 percent online or on-ground Master of Science in Business Analytics (MSBA) degree program from Lewis University.
More than just data mining, this 100 percent online or on-ground degree program will give you the specific business intelligence skills you need to solve real-world issues. You’ll cover a number of data mining and analysis techniques, from search algorithms to clustering to segmentation. You’ll discover how to identify business requirements, develop data warehouse models, create decision trees and more. And you’ll learn what it takes to present this information in a way that others can easily understand and act upon.
Customize your business analytics education to your specific professional goals with one of these four career-building concentrations:
Use analytics to create marketing and advertising campaigns that hit every level of the customer journey based on facts and not gut choices. Discover what it takes to optimize ROI across every promotional platform, from social media to direct marketing email efforts.
The financial markets are replete with data. From maximizing portfolio performance to managing risk factors, learn how to combine that data with fundamental analytics theory to solve quantitative issues.
What medical secrets are waiting to be discovered in the vast well of under-analyzed healthcare data? From diagnostic readings to patient treatment outcomes, learn what it takes to mine this information, while maintaining HIPAA compliance, to derive, propose and implement solutions for improving healthcare operations and outcomes across the industry.
From major players in local markets to stock market blue chippers, every business runs on information. Learn how to leverage data to design efficient processes that reduce costs while increasing productivity and profitability for any organization.
With a Master of Science in Business Analytics from Lewis University, you’ll be well equipped to pursue career opportunities that require an ability to analyze a massive amount of data from multiple sources and then translate that information into actionable intelligence for decision makers. Career opportunities can include:
- Data Analyst
- Operations and Strategy Analyst
- Quantitative Operations Associate
- Business Analytics Manager
- Marketing Analytics Manager
- Content Marketing Strategist
- Big Data Analytics Consultant
- Enterprise Content Management Consultant
- Chief Data Officer
- And more
Why Lewis University?
100% Online or On-ground
Each of our programs were intentionally developed to meet the needs of busy, working adults.
Career-building concentrations in analytics for marketing, finance, healthcare and operations let you target your education to your professional goals.
Coursework is based on real-world situations, providing an education that is immediately applicable on the job.
Learn from analytics experts, professionals in the field who every day discover new insights to bring to the classroom.