The Association of Executive Search and Leadership Consultants released their 2016 BlueSteps Job Outlook report, where management-level professionals were asked to identify the most relevant training for today’s fast-paced job market. More than 50 percent of respondents chose executive coaching as the most helpful form of additional education.

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Executive and business coaching professionals collaborate with organizational leaders and employees to mitigate challenges, establish attainable professional and personal goals and increase productivity and satisfaction with life and work. According to a study by the International Coach Federation (IFC), 67 percent of those who received coaching had a better work-life balance.

For training and development professionals wishing to work closely with executives, professional coaching can be a rewarding career choice. Different careers in the coaching field to consider are:

1. Executive and Business Coaching

Executive and business coaches help ensure leaders are fully engaged at work in order to maintain high-performance levels. In 2016, Gallup determined that when executives are engaged the managers that report to them are nearly 40 percent more likely to also be engaged. Business coaching can benefit an organization by not only increasing engagement, but also establishing trust and open communication among employees.

Some executive coaching jobs are hired in-house to work directly with top decision-makers as well as future leaders. Internal coaches may be asked to work with teams or one-on-one to address specific needs. 

Large organizations may choose to bring in external coaches in hopes they can offer a fresh perspective to identifying problems and offering solutions. External coaches may address individual employee needs or overarching organizational needs. Depending on the scope, some assignments can last for months or even years.

2. Career Coaching

Another growing coaching niche is career coaching. Aspiring professionals will often hire coaches that work on a more personal level, offering one-on-one career guidance. This can be true for novice and more seasoned professionals. Career coaches collaborate with their clients when they are considering important career moves such as transitioning into a new role or exploring a new vocation.

Changing demographics in the corporate world have further triggered a growing demand for career coaching. For instance, the Telegraph reported a sharp rise this year amongst women ages 35 and older seeking career coaching in order to advance in their field.

3. Life Coaching

Training and development professionals wanting to explore other paths outside of the corporate setting may find life coaching a rewarding alternative for a coaching niche. Life coaching focuses on helping people with not only professional choices, but also with all-encompassing life choices.  

Typically, a life coach will take a more therapeutic approach to helping clients set and achieve goals. Clients may need help to overcome emotional barriers in their relationships or careers or even with prioritizing commitments between work and family.

Occasionally, a life coach may have to help clients achieve business objectives, but generally, this specialized approach tends to focus on the private aspects of the client’s life.

Interested in Executive Coaching Careers?

With more organizational leaders recognizing the value of hiring executive coaches, now is a great time to consider this rewarding career path. A 2016 IFC Global Coaching Study found executive coaching jobs in the U.S. grew 6 percent between 2011 and 2015, with employees earning an average of $61,900 per year.

If you're interested in exploring a career in coaching, download Lewis University’s free guide to learn more about how an on-campus or online Master of Arts in Organizational Leadership can prepare you for a rewarding career in professional and executive coaching. 

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